Co-funded by the European Union

GrowIT j.d.o.o. develops advanced digital solutions based on artificial intelligence, focused on automation and integration of business processes for small and medium enterprises.

This page presents the EU co-funded Nexium project.

Nexium

The project was co-financed by the European Union from the European Regional Development Fund under the Competitiveness and Cohesion Programme 2021-2027, through the call "Innovations of newly established SMEs" (PK.1.1.08).

Basic project information

Project nameNexium
Project codePK.1.1.08.0145 – Nexium
BeneficiaryGrowIT j.d.o.o. for IT services, Zagreb
Total project value168,926.14 EUR
Total eligible costs151,149.30 EUR
Grant amount (EU co-financing)128,476.90 EUR
Implementation period18 months, with planned start on 20.10.2025.

What is Nexium?

Nexium is an innovative AI platform designed for small and medium enterprises that enables automation and integration of key business processes – from sales and invoicing, through procurement and production, to accounting, finance, and customer relationship management (CRM).

The platform is based on a multi-agent system, consisting of a series of specialized "smart agents" that collaborate, exchange data, and suggest optimal business decisions in real time. This reduces the need for manual administrative work, avoids double data entry, and increases the quality of information on which business decisions are based.

A functional prototype of the Nexium system has been developed at technology readiness level TRL 5 (prototype validated in a relevant environment). Through project implementation, the system will be further developed, tested in real business conditions, and prepared for market launch, raising the technology readiness level to TRL 8, meaning a market-ready product.

Project goals

The goals of the Nexium project are:

  • complete the development of the innovative multi-agent AI system Nexium and raise the technology readiness level from TRL 5 to TRL 8
  • prepare Nexium for market launch through user testing, functionality refinement, and development of marketing and sales strategy
  • enable small and medium enterprises access to a flexible, modular, and affordable AI platform for business process optimization
  • strengthen the innovation and development capacities of GrowIT and position Nexium as the main product in domestic and foreign markets

Key activities

The Nexium project is implemented through the following activity groups:

1. Nexium platform development

  • further development of multi-agent system architecture
  • development and improvement of AI agents for various business functions (sales, procurement, accounting and finance, production, CRM, strategic management)
  • testing of performance, security, and scalability of the system
  • validation of the solution using real data from pilot users

2. Product launch preparation

  • development of go-to-market strategy and marketing plan
  • preparation of user and technical documentation
  • creation of demo environment and presentation materials for potential users and partners

3. Project management

  • planning and coordination of project activities
  • monitoring of implementation and achievement of goals
  • administrative and financial monitoring of the project and reporting to competent authorities

4. Promotion and visibility

  • publication of project information on the GrowIT website and social media
  • creation and distribution of promotional materials in accordance with European Union visibility rules
  • marking of equipment and activities financed from the project with appropriate EU visual identity

Expected results

The implementation of the Nexium project is expected to achieve the following results:

  • development and validation of the innovative AI platform Nexium, ready for market application at technology readiness level TRL 8
  • integrated multi-agent system capable of autonomous support and optimization of key business processes of small and medium enterprises
  • creation of new highly qualified jobs in the field of software development and artificial intelligence
  • increase in revenue and competitiveness of GrowIT through commercialization of the Nexium solution and expansion to domestic and foreign markets
  • contribution to digital transformation of small and medium enterprises and strengthening of the innovation ecosystem in the Republic of Croatia

Project sustainability

After project completion, it is planned to retain newly employed specialists, continuously develop and upgrade the Nexium platform according to user needs, and invest generated revenues in further product improvement and expansion to new markets. This ensures long-term sustainability of results, strengthening of GrowIT business operations, and continuous contribution to digital transformation of the economy.

Contact

Project beneficiary:

GrowIT j.d.o.o. for IT services

Sveti Duh 188, 10000 Zagreb
Contact person: Petra Odak, Director
petra.odak@growit.hr+385 98 1817 227
Co-funded by the European Union
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